https://www.julia-collins.com/home daily 1.0 2026-02-06 https://images.squarespace-cdn.com/content/v1/5eab00c0462c90164eafdae3/1588267535797-BBH4KHRTR4QQ76CNNEG1/B63A4687.jpg Home https://images.squarespace-cdn.com/content/v1/5eab00c0462c90164eafdae3/1588267964404-3SXOWNWD65OWX1DYKUW1/JuliaCollinsAuthor.jpg Home I believe that marketing messaging can be unique, succinct, powerful, and beautiful. https://images.squarespace-cdn.com/content/v1/5eab00c0462c90164eafdae3/1588268197313-NBD3GFXUZ4LU04799Y10/social-curator-01-2019-09.jpg Home - “Julia takes the time to truly understand the essence of a project and its goals along with her client’s passion. This effort shows in her beautiful and distinguished writing that will set any brand apart.” https://www.julia-collins.com/about daily 0.75 2026-02-06 https://images.squarespace-cdn.com/content/v1/5eab00c0462c90164eafdae3/1588279398340-LB70XA4LGO4K4B4QGZ13/BC1B0BAB-1645-486E-B0D5-34BBDB74E964.jpeg About https://www.julia-collins.com/consultations daily 0.75 2020-04-30 https://www.julia-collins.com/samples daily 0.75 2026-03-31 https://images.squarespace-cdn.com/content/v1/5eab00c0462c90164eafdae3/e5bc250a-bf23-404e-aef5-c7dd652356a9/Image+2-6-26+at+12.56%E2%80%AFPM.jpeg Samples - Labster Case Study This case study highlights how Labster partnered with Northside High School to improve student engagement and learning outcomes using virtual lab simulations. I translated educator insights, implementation details, and measurable results into a clear, story-driven case study designed to support sales, marketing, and educator trust. https://images.squarespace-cdn.com/content/v1/5eab00c0462c90164eafdae3/68c01668-be72-40c6-998b-e4364a5f9f35/Image+3-31-26+at+7.57%E2%80%AFPM.jpeg Samples - Labster Home Page & Copy Bank Labster’s home page includes copy from an in-depth copy bank I wrote including headlines, subheads, taglines, and more. It also includes a dedicated section featuring efficacy studies and highlighting key findings. https://images.squarespace-cdn.com/content/v1/5eab00c0462c90164eafdae3/2c5f6a0d-c1d6-47da-bb6f-baec9dd900a8/Image+2-6-26+at+1.04%E2%80%AFPM.jpeg Samples - Erickson Tribune For the past 20 years, I have written long-form feature articles for the Erickson Tribune, highlighting the people, programs, and culture within Erickson Senior Living communities across the country. Through resident and staff interviews, I craft human-centered stories that blend interviews, narrative storytelling, and editorial strategy. https://images.squarespace-cdn.com/content/v1/5eab00c0462c90164eafdae3/1588282702417-BSD6V24JIKRN3DULO0M9/564933C2-142F-473D-8083-CDD4C43901B0.jpeg Samples - Soul Society Yoga Website This personal passion project was the culmination of 15 years of both writing and yoga experience. I developed the wireframe and messaging for Soul Society, then collaborated with my colleague, Susanna Bost on web design. https://images.squarespace-cdn.com/content/v1/5eab00c0462c90164eafdae3/1588279990057-289W7N8M74MWMDC1JKUR/C8414DBF-9D96-4D74-B688-BAAB9AAA302F.jpeg Samples - Blackboard Unite Landing Page When COVID-19 forced schools to close in March 2020, educators around the country needed a remote learning solution—fast. Blackboard quickly pivoted to provide this solution, called Blackboard Unite. My client contacted me on April 6 to write a landing page and copy bank. By April 13, they launched the site. https://images.squarespace-cdn.com/content/v1/5eab00c0462c90164eafdae3/1588281641865-AYGPI2ZJ1GZO39P1OJMU/8B7AD03A-6301-49F1-BD20-BA500839AE44.jpeg Samples - Salesforce Education Empowered blog Salesforce hosts an inspiring podcast sharing stories from their clients’ successes that may help other organizations. I turned these podcasts into a blog posts for salesforce.org.